November 27th marks the fourth annual Green Friday.
Set up to encourage shoppers to take a stand against the mass consumerism of Black Friday, organisers say that this is the most important year to date for the movement after many local traders were forced to shut up shop for long periods of time during the Covid-19 restrictions.
This year more than 250 businesses in towns and villages all over Ireland will take part in the idea, which is the brainchild of Bronwyn Connolly and Meadhbh O’Leary Fitzpatrick of Wild Design Collective in the Paul Street Shopping Centre.
“It has been quite the year for us all and while businesses are really up against it, we have been so comforted and enthused by the fact that this year pretty much everyone is talking about buying local and showing a real and deep appreciation of the importance of supporting the local economy,” said Bronwyn.
“While in one sense it’s the toughest year ever, in another, we have a feeling that this could be the most successful Green Friday to date”.
If you’re looking to shop local this Christmas, I would seriously recommend @Wilddesigncork. I received my parcel today and the wrapping/presentation alone is STUNNING 😍 It even smelled lovely! Excellent customer service too 👌🏼
— J-Wow (@figgrolls) November 19, 2020
“Small businesses may not be in a position to offer the sweeping discounts big business giants do, but they can do something extra special for consumers and something arguably more meaningful and treasured. They can foster a mutual sense of appreciation and community and in this, of all years, it is needed more than ever.”
Some of the Green Friday businesses involved and events taking place around the country this Friday and through the weekend include:
- West Cork Coffee
- The Temple Wolf
- Karen Pleass
- Connemara Smokehouse
- Green Dot Clonakilty
- PS I Love You
- Wild Design Collective
- Alice Halliday
- The HippieKidz
- Mellow Cotton Boutique
- Haus Concept store
“When you invest money in your local economy, you’re not just helping local business owners – you’re also helping yourself,” added Meadhbh O’Leary Fitzpatrick.
“You’re making your town a better place to live in, with a rich character, thriving economy, and tightly knit community. And the more local businesses prosper, the newer ones will open, making it even easier to continue shopping locally in the future.”