The deal will be completed this week.

Cork’s iconic GAA stadium, Páirc Uí Chaoimh, will officially be renamed SuperValu Páirc Uí Chaoimh as part of a new 10-year partnership with the supermarket.

The matter of naming rights will be finalised at a special meeting of delegates to the Cork County Board on Thursday, despite GAA fans’ concerns that they initially believed the Páirc Uí Chaoimh name change was ‘an April Fools joke’.

“We are very excited to embark on a new journey with our partners in SuperValu, a retailer that has community and family at its core,” said Cork GAA CEO, Kevin O’Donovan.

“We are confident that they will bring these shared values to the future of the home of Cork GAA. The realisation of naming rights is another step in the right direction and shows the value that the Cork GAA brand retains as we continue to expand our commercial model in support of our games.

“As part of this process, we continue to engage with members of the O’Caoimh family and keep them informed of developments.”

Part of the Musgrave Group, Ireland’s leading food retail, wholesale, and foodservice company, SuperValu sponsors the All-Ireland Senior Football Championship, they also sponsor the Cork Senior Ladies Football Team and clubs in every community around the country.

The Group headquarters have been located in Cork since their founding by the Musgrave family 148 years ago.

Chairperson of Cork County Executive Pat Horgan said; “We are absolutely delighted to partner with SuperValu, a company that is committed to GAA and that has been at the heart of Cork since it first opened its doors here nearly 150 years ago.

“The Páirc has been an iconic part of Cork’s history and we are very excited about the next chapter of this fantastic stadium.”